If you have a passion for fashion, you will no doubt have given some thought about creating your very own designs. Well, why not take the idea process one step further and look into developing your very own fashion store?
While it is a bold move, creating your own fashion-related company is not as difficult as you might think. In fact, there are plenty of ways that you can go about getting into the exciting world of fashion as a business outlet.
Below we will show you a few ways as to how you can start living the dream as the owner of your own fashion company.
Although a physical store could be something to aim for in the future, it is best advised to stick to selling online when starting out. Not only is it inexpensive to have an online presence – which helps when outlaying for stock of your fashion designs – but it is also extremely effective for getting the word out and testing the waters.
Of course, with the prevalence of social media in everyday life, this is one of the best ways to market your company. Whether it is Instagram, Twitter, Facebook, etc. a quick post has the potential of getting plenty of eyes on your goods, which is ideal for the growth of your company during those important early stages.
Sell your designs via an online marketplace
This avenue is particularly enticing if you are creating t-shirt designs. With an online marketplace like Redbubble or Zazzle, you can sell your designs to customers across the globe. What makes this proposal all the more attractive is that you do not have to spend any money. You don’t have to pay for stock, printing your designs, sending them customers – this is all taken care of by your marketplace of choice. Although, do keep in mind that your profit margins are squeezed because of this, so it would normally be more lucrative in the long run to print and sell your designs independently.
Join a franchise
Do you have the passion to start your own clothing business, yet don’t have the ideas or confidence to go with your own designs? Well, going with a franchise is one of the best options available.
Now, it is fair to say that a clothing franchise investment will typically involve a significant sum of money, but you also get plenty bang for your buck. A known and successful brand, fashionable products, fixtures and fittings, training – all of this and more is usually included when you become a franchisee.
Stock up via wholesalers
As an alternative to owning a franchise, you could still sell the designs of others by purchasing clothing items from wholesalers. With a quick search, you will be able to find various wholesalers that will sell bulk lots of clothing at a discounted rate. Along with the advantage of not having to make a large initial outlay, you also have the option to pick and choose what fashion pieces you want to sell – from worldwide brands to independent outlets. With that said, attempting to stand out from the competition can be tricky when going this route.